SYDNEY CITY TOYOTA / LEXUS

social Sales videos

STRATEGY/ ART DIRECTION / CONCEPT / SHOOT / EDIT / STILLS

In six weeks we created just over 70 pre-owned sales videos for both Toyota and Lexus. Populating all of Sydney City’s websites and social streams. For CarSales we versioned non-branded videos to stand out from the saturated pack. The result: A never before seen explosion of hits. Solid sales. Plus a very solid step into boosting Sydney City as a brand connected with its local PMA.